We like the bold email design that includes aristocratic black and cool blue. Attractive Black Friday Email with Coupon Code by Aquasana ![]() They could have done better to highlight FREE SHIPPING alongside the 25% OFF since that is also a desirable component of this deal. We also like how Bumble and Bumble stand out by inserting their values and ethics that point to their concern for the environment by clearly stating that they DO NOT test their products on animals. Visually highlighting the “25% OFF” is a great idea, too, so it keeps the reader’s focus on the offer. Also, the email content is minimal but highly relevant. An element of FOMO (Fear Of Missing Out) has been nicely included right at the top by saying “Ends Today”. Haircare specialist Bumble and Bumble’s email is purely offer-driven. Black Friday Teaser Email by Bumble and Bumble A standout Black Friday email sequence that’ll get your digital cash registers (if there is such a thing) ringing like no tomorrow. So right now is as good a time as any to plan out that magical mail campaign for the Black Friday sale. ![]() Amazon accounted for 54.9% of all sales on Black Friday (by Econsultancy, eMarketer).īlack Friday shopping is no longer confined to being a brick & mortar store event.In 2019, 93.2 million buyers (40%) made a purchase online on Black Friday (by Adobe, NRF).In-shopper visits on Black Friday 2019 fell by 6.2% (by Shopper Trak).30% of all retail sales occur from Black Friday till Christmas (by Ecommerce News). ![]() Therefore, one way to look at this is that not only is Black Friday the biggest shopping day of the year in the United States, but it also kicks off the busiest shopping season. Why Black Friday Emails?Īccording to a PwC industry report, the average American expects to spend about $1300 throughout the entire holiday season. In this quick guide, we tell you everything there is to know about high-converting Black Friday email examples templates & winning subject lines so that your email campaigns are ready for what could quite possibly be the busiest sales day of the year-Black Friday. In addition to regular advertising funnels and web assets, email marketing will be the main cornerstone of any Black Friday marketing strategy that aims to maximize this imminent opportunity. It’s no secret that great Black Friday sales are a strong indicator of a successful holiday season and a profitable year-end for businesses across all niches and industries.Īnd if the estimated $9 billion turnover during Black Friday 2020 alone is any indicator, we could be in for a double-digit billion-dollar turnover in 2022.
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